Dr. Neena PrasadConsulting Partner
Areas of expertise
- Marketing and Branding
- Organisation Behaviour
- Corporate Strategy
- Emotional intelligence
Education
- Science graduate with an MBA from Bangalore University
- Ph.D. in Emotional Intelligence from Bharatiar University
Dr. Neena Prasad is a Professor in Marketing, Organisation Behaviour and Corporate Strategy. She is a science graduate with an MBA from Bangalore University and a Ph.D. in Emotional Intelligence from Bharatiar University.
With a demonstrated history of more than 2 decades of wide-ranging experience in industry and academics, her research interests are majorly focused in the areas of emotional intelligence, marketing and branding. Deciphering the consumer mind-set, Emotional Intelligence coaching coupled with soft skills training and employee engagement are her forte.
She is an active researcher who has presented her research in conferences and seminars at a number of reputed institutions across India. Apart from papers published in academic journals, Dr. Prasad has published few articles on relationship marketing, work life balance and emotional wellbeing in leading dailies.
IPQC Consulting Services main strength is its experienced team comes with more than 200 man-years across different domain areas such as Engineering, Manufacturing, Banking and IT & ITES.
She is on the review board of reputed Scopus indexed journals like Sage and Inderscience journals.
She is adept in curriculum design, content development, outcome-based teaching and learning process with contemporary pedagogical tools for business management programmes.
She provides management consulting services in EI coaching and soft skills training along with Market Research Services for the corporate organisations.
She is a curator and organiser of TEDx events, International Conferences (Academic/Technical), Management Fests, FDPs, workshops on developing EI skills, etc.
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